✦ The proof

See what we build.

Custom websites, premium templates, and tools for solopreneurs - designed, written, and coded by a former VP of Tech and Marketing with nearly 20 years of experience.

✦ Selected work

Templates, themes, tools, and custom builds.

showuponline.co/the-st-therese
The St. Thérèse Showit template - floral editorial design
Showit Template

The St. Thérèse

A floral editorial website template with 30+ pages, drag-and-drop editing, and blog integration. Built for photographers, florists, and creatives who want to look like they hired an agency.

Built with:Showit Β· 30+ pages Β· Mobile responsive Β· Blog integration
Preview the template
showuponline.co/our-lady
Our Lady WordPress theme for wedding planners
WordPress Theme

Our Lady

A wedding planner's website with gallery layouts, vendor directories, and contact forms. Everything a wedding professional needs to look established from day one.

Built with:WordPress Β· Custom theme Β· Gallery layouts Β· Contact forms
Preview the theme
showuponline.co/the-st-carlo
The St. Carlo done-for-you custom website service
Custom Website Service

The St. Carlo

A done-for-you custom website designed, written, and launched in about a week. Fill out one form. We handle the rest. Beautiful, fast, and built specifically for your business.

Built with:HTML Β· CSS Β· JavaScript Β· Custom copy Β· Netlify
Learn about The St. Carlo
showuponline.co/cupertino
The St. Cupertino quiz generator interface
Interactive Tool Β· Waitlist Open

The St. Cupertino

An AI quiz generator that captures leads, segments your audience, and recommends your products. Describe your vision, AI builds the quiz. Embed it anywhere. Current licenses are sold out while we prepare the next release.

Built with:JavaScript Β· AI integration Β· Lead capture Β· Embeddable widget
Join the Waitlist
showuponline.co
Show Up Online - the site you're standing on
Personal Project

This website.

The site you're reading right now. Custom hero animations, mouse-following stained glass orbs, scroll-linked product galleries, a 4-question recommendation quiz, three theme variants. No template. No agency.

Built with:Astro Β· Netlify Β· Vanilla JS Β· Custom CSS Β· Kit forms Β· Three theme variants
View the live site
✦ Live client sites

Real sites, really live.

A few St. Carlo custom builds you can visit right now - each one designed around the client's brand, colors, and audience.

✦ After hours

What happens when a web designer watches too much TV

I build fictional websites for fun. Click any card to explore the full, working site. Each one is designed for a TV character who deserves a better online presence.

Moira Rose - The Rose Academy of Dramatic Arts
Moira RoseThe Rose Academy of Dramatic Arts
Schitt's Creek 99% match

Red velvet curtain reveal, orchestral Web Audio swell, cursor spotlight, wig gallery, and a vocabulary enrichment program.

"What you did was impulsive, capricious, and melodramatic. But it was also wrong." BΓ©bΓ© approved.

Don Draper - Sterling Cooper Creative Agency
Don DraperSterling Cooper Creative Agency
Mad Men 97% match

1960s broadsheet newspaper layout with film projector countdown, vintage classified ads, and a telegram-style contact form.

"If you don't like what's being said, change the conversation." Built with Bodoni Moda on aged paper.

Sophia Petrillo - Sophia's Sicilian Catering
Sophia PetrilloSophia's Sicilian Catering
Golden Girls 96% match

Chaotic polaroid corkboard layout, hand-scrawled type, tilted photos, drag-scroll quotes, and an order pad with ruled lines.

"Picture it. Your website. 2026. It finally doesn't look like garbage." Sauce wisdom included.

Violet Crawley - The Dowager Countess Foundation
Violet CrawleyThe Dowager Countess Foundation
Downton Abbey 98% match

Heritage maximalist with ornamental borders, heraldic crests, gilt-edged sections, and withering commentary on weekends.

"What is a 'weekend'?" Features the Grantham family crest and a devastating FAQ section.

Abed Nadir - Filmmaker and Meta-Narrative Consultant
Abed NadirFilmmaker / Meta-Narrative Consultant
Community 94% match

Five TV channels: CRT terminal, screenplay, fake OS desktop, horror, and infomercial. Konami code unlocks a talk show.

"Cool. Cool cool cool." Features darkest timeline glitches and a Greendale commercial break.

Latte Larry's - The world's most spiteful coffee shop
Latte Larry'sThe World's Most Spiteful Coffee Shop
Curb 95% match

Trendy LA coffee shop with split-screen hero, horizontal scroll menu, spite-fueled promises, and an ongoing fire investigation.

"Pretty, pretty, pretty good coffee." A beautiful website for a place that no longer exists. Both buildings burned down.

Cramblin Duvet Advertising - Detroit hype agency
Cramblin DuvetCramblin Duvet Advertising
Detroiters 92% match

Detroit hype agency with Woodward Ave marquee, retro VHS case studies, spinning logos, and a CEO who screams at the sky.

"We will make your business FAMOUS." Features the Chrysler Building obsession and genuine Detroit love.

More Coming SoonThe queue is growing...
Frasier 30 Rock The Office

Frasier Crane, Liz Lemon, Michael Scott, and more. All getting the full treatment.

Follow along as we build the most unnecessary portfolio of fictional character websites ever created.

Nearly 20
Years building
online
β˜…β˜…β˜…β˜…β˜…
Etsy
Star Seller
Microsoft
Certified

They stopped looking amateur.
Here's what happened.

"Madeline is highly responsive and helpful with questions."

- Michelle

"Absolutely love the website template, all the step-by-step instructions, the personalized assistance, and the price! Perfect for my needs."

- Katie

"The designs are really well done and the templates are easy to use. The free AI tool was a nice touch. I've already had someone comment on how much they like my new banner."

- Brian

"The template was beautifully designed and matched my vision perfectly. Professional, efficient, and a pleasure to work with. Highly recommend!"

- Mary

"Amazing seller with great communication and support! Highly recommend!"

- Sue
✦ Like what you see?

Let's build yours.

Whether you want a done-for-you custom site, a premium template, or a starter kit - everything we make is designed to make you look as good online as you are in real life.