I've always believed you don't need a big budget to create something incredible.
Hi, I'm Madeline - and if you're here, it's probably because your online presence doesn't match who you actually are. I've been there. As a first-gen kid raised by a single mom in government housing, I learned one lesson fast: if you can't afford it, you make it yourself. That's why I built this for you.
That figure-it-out mindset became my superpower
Back in 2008 - long before "Influencer" was a career - I launched one of the very first lifestyle shows on YouTube. I jokingly called it "Martha Stewart for Young Women." My goal was simple: to show young women they didn't need so much to live a beautiful life. That scrappy little show ended up getting featured in The New York Times, Glamour Magazine, and on The Rachel Ray Show.
I couldn't afford a developer, so I became one
The website for my show was... well, let's just say it was "rustic." I didn't have the money to hire a developer, so I decided to figure it out myself. HTML, CSS, JavaScript - I learned it all through late nights and a lot of trial and error. To my surprise, I fell in love with the logic of the backend. I went all in and earned my BS in Software Development.
I wore every hat. I jumped into every department.
I joined a fast-growing company where "that's not my job" wasn't an option. When our website needed an overhaul (three different times), I was the one who rolled up my sleeves and built it. Eventually, I worked my way up to VP. But I couldn't shake the feeling that I was building someone else's dream.
I know what it feels like to know you're good at what you do - and watch your online presence tell a completely different story. I see you trying to build something real with tools that weren't made for you.Madeline Merced - Founder, Show Up Online
You deserve the high-end look - without the high-end invoice
You have the vision - you can see exactly what your business should look like. But the tech is slowing you down and the budget isn't there for an agency. I use my tech and marketing background to build the tools you need, so you can finally look as good online as you are in real life. I believe that if you give a woman the right tools, she can build anything.
You're building something real. Your website should show it.
Browse our collection of custom websites, premium templates, and tools - or let us build your entire site for you.
Every product is named after a saint
Our Catholic faith isn't just part of who we are - it's the foundation of everything we build. Every product at Show Up Online is named for a saint who either inspires its design or serves as the patron of the people it was made for.
From The St. Carlo (patron of the internet) to The St. Thérèse (the Little Flower) - each name carries a story, a purpose, and a prayer for whoever uses it.
The St. Carlo
Named for St. Carlo Acutis, the first millennial saint. A done-for-you website - because the patron of the internet should have something to do with yours.
Learn More
The St. Cupertino
Named for St. Joseph of Cupertino. A quiz generator that turns visitors into leads - because every good test needs a patron saint.
Learn More
The St. Thérèse
A floral editorial Showit template. Delicate, beautiful, and stronger than it looks - just like her.
Learn More
Our Lady
A WordPress theme for wedding planners. Our Lady, who interceded at the wedding feast of Cana - the original party planner.
Learn More
St. Mary Magdalene
A WordPress theme for hair salons and beauty studios. Named for the saint who anointed Christ's feet - patron of hairdressers and those who make others feel beautiful.
Learn More
St. Clare
A Showit template for photographers and visual artists. Named for the saint who saw a Mass projected on her wall from miles away - proving you don't need to be in the room to make people see.
Learn More
St. Francis de Sales
A Showit template for coaches and service providers. Named for the saint who guided hundreds through personalized letters - the original one-on-one coach. Because your website should feel like a warm conversation, not a sales pitch.
Learn More
St. Veronica
A Showit template for photographers. Named for the woman who captured the true image of Christ - patron of photography and those who preserve moments.
Learn More
St. Catherine of Siena
A Showit template for coaches and creatives. Named for the saint who counseled popes through nothing but the power of her words - for those who lead with clarity and conviction.
Learn MoreWe'll make it real.
Browse our collection of custom websites, premium templates, and tools - or let The St. Carlo build your entire site for you. The quality of your website shouldn't determine whether people take your business seriously. Let's fix that.