From the Journal
Practical insights on building a beautiful business - templates, strategy, and the tools that make it possible.
Strategy
The Only Pages Your Coaching Website Actually Needs
Most coaching websites have too many pages. Here's exactly which pages you need (and which to skip).
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Notion
How to Organize Your Entire Freelance Business in Notion
A simple Notion setup for freelancers that handles clients, projects, finances, and content - all in one place.
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LinkedIn
What Your LinkedIn Profile Is Missing (It’s Not What You Think)
It's not the headshot or the headline. The thing missing from most LinkedIn profiles is something else entirely.
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Our Story
Why Every Product at Mary Milagros Is Named After a Catholic Saint
Each product is named after a saint whose story connects to what the product helps you do. Here's why.
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Design
10 Beautiful Winter Inspired Color Palettes for Your Business Social Media
I don't know about you, but during this time of year, I just love all of the cozy and sweet imagery. In honor of this, I pulled together 10 palettes inspired by Christmas cookies and the holidays that you can use for your social media branding. And if you want the hex codes and downloadable pdf, sign up for my newsletter below and I'll send it right over right away.
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Showit Tutorials
3 Website Tricks That Look Advanced (But Aren’t) – Showit & Shopify Tips
When I was working on my homepage recently, I stumbled into a few tricks that look super advanced but are actually pretty simple to pull off. The best...
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Design
5 Simple Design Upgrades That Instantly Make Your Brand a Client Magnet
I've spent years watching some brands attract paying clients effortlessly while others struggle to get noticed, and here's what I've discovered: the difference often comes down to five simple design upgrades that take less than a day to implement but completely transform how potential clients perceive your business.
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Canva
Canva Fonts & Color Combos That Convert
I’ve spent years watching some brands attract paying clients effortlessly while others struggle to get noticed, and here’s what I’ve discovered: the difference often comes down to five simple design upgrades that take less than a day to implement but completely transform how potential clients perceive your business.
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Branding
Beginner Branding Tips That Actually Work: A Complete Guide for New Entrepreneurs
Many new business owners follow the same pattern constantly: they jump straight into designing a logo and choosing colors without laying the strategic groundwork first. This approach creates generic brands that struggle to connect with customers and stand out from the competition.
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Layouts
Homepage Formulas That Convert: Layouts, CTAs, and Trust Signals
Look, after studying hundreds of website designs and analyzing conversion rate optimization data, here's what most businesses get wrong: they treat their homepage design like a brochure instead of focusing on what actually drives their conversion rate.
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